To Sell Is Human PDF
By:Daniel H. Pink
Published on 2012-12-31 by Penguin
#1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer |Always Be Closing|), explains why extraverts don't make the best salespeople, and shows how giving people an |off-ramp| for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
This Book was ranked at 23 by Google Books for keyword Marketing Sales Search Engine Optimization Business Money.
Book ID of To Sell Is Human's Books is gFI8mwCfX-0C, Book which was written byDaniel H. Pinkhave ETAG "yQIZhWY5P98"
Book which was published by Penguin since 2012-12-31 have ISBNs, ISBN 13 Code is 9781101597071 and ISBN 10 Code is 1101597070
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Book which have "272 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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