Download Hospitality Strategic Management Book

Hospitality Strategic Management PDF
By:Cathy A. Enz
Published on 2009-04-07 by John Wiley and Sons

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Updated to include the current models, theories, and hospitality practices, Hospitality Strategic Management: Concept and Cases, Second Edition is a comprehensive guide to strategic management in the international hospitality industry. Author Cathy A. Enz uses the case study approach to cover current topics such as innovation, entrepreneurship, leadership, ethics, and franchising. Eight full case studies with exhibits and documents address the areas of lodging, food service, tourism e-commerce, gaming, cruise lines, and airlines, making this book ideal for executive level training courses or hospitality industry executives interested in developing their strategic management skills.

This Book was ranked at 16 by Google Books for keyword Restaurant Industry.

Book ID of Hospitality Strategic Management's Books is x77o93fmiKQC, Book which was written byCathy A. Enzhave ETAG "2KWQbP38zOc"

Book which was published by John Wiley and Sons since 2009-04-07 have ISBNs, ISBN 13 Code is 9780470083598 and ISBN 10 Code is 047008359X

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Book which have "704 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

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Download Hospitality Strategic Management Book Free

Download Hospitality Strategic Management Free

Download Hospitality Strategic Management PDF

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