The Lean Entrepreneur PDF
By:Brant Cooper,Patrick Vlaskovits
Published on 2013-01-23 by John Wiley & Sons
You are not a Visionary… yet. The Lean Entrepreneur shows you how to become one. Most of us believe entrepreneurial visionaries are born, not made. Our media glorify business outliers like Bezos, Branson, Gates, and Jobs as heroes with X-ray vision who can look to the future, see clearly what will be, imagine a fully formed product or experience and then, simply make the vision real. Many in our entrepreneur community still believe that to be visionary, we must merely execute on a seemingly good idea and ignore all doubt. With this mindset, companies build doomed products in a vacuum; enterprises make ill-fated innovation investment decisions; and employees and shareholders come along for an uncomfortable ride. Falling prey to the Myth of the Visionary confuses talented entrepreneurs, product managers, innovators and investors. It leads us to heartbreaking, costly and preventable failures in new product and venture development. The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet. Anyone can be visionary. The Lean Entrepreneur shows you how to: Apply actionable tips, tricks and hacks from successful lean entrepreneurs. Leverage the Innovation Spectrum to disrupt existing markets and create new ones. Drive strategies for efficient market testing with Minimal Viable Products. Engage customers with Viability Testing and radically reduce time and budget for product development. Rapidly create cross-functional innovation teams that devour roadblocks and set new benchmarks. Bring your organization critical focus on the power of loyal customers and valuable products you can build to serve them. Leverage instructive tools, skill-building exercises, and worksheets along with bonus online videos.
This Book was ranked at 18 by Google Books for keyword Marketing Sales Search Engine Optimization Business Money.
Book ID of The Lean Entrepreneur's Books is xTfZmSXdFUcC, Book which was written byBrant Cooper,Patrick Vlaskovitshave ETAG "goPJuUadkFU"
Book which was published by John Wiley & Sons since 2013-01-23 have ISBNs, ISBN 13 Code is 9781118331866 and ISBN 10 Code is 1118331869
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Book which have "288 Pages" is Printed at BOOK under CategoryBusiness and Economics
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